While writing at the coffee shop a few weeks ago, a friend of mine stopped by and told me about a real estate seminar he was attending the upcoming weekend.
The seminar was held at a local hotel and the promise was to teach attendees the secrets of flipping houses. You know, buy a foreclosure home, fix it up, and resell it for profit.
My patience for these types of seminars has come to an end. Almost always they over promise and ultimately the attendees end up a few dollars poorer.
I guess it’s not the idea of the seminar that bothers me so much, it’s the person leading the event and their hidden agenda that so irritates me. Yeah, what bothers me about the seminar culture are the “gurus”.
These characters, self proclaimed experts, take advantage of people. They market to them knowing full well that a high percentage of attendees will buy their program and never follow through.
The gurus have learned to take advantage of group think. You know, the general consciousness of most folks. Common knowledge and current trends tend to create the environment for gurus to thrive.
Chip and Joanna Gaines have a television show called Fixer Upper, a show about taking an old property and bringing it back to life. Fixer Upper creates the environment, the gurus step in and take advantage. Hence, the flipping seminar.
Where group think exists, gurus thrive. We want to believe because of course there must be an easier way.
Really, I can’t understand why anyone would put their trust in some guru, because here’s the truth–short cuts don’t exist.
Anything worth doing takes hard work, diligence, and discipline.
Some choose to do the work, others decide to trust the gurus.