What do you believe about yourself? What about your natural point of aim? Where are you strong? What are your weaknesses?
Before launching my business full scale I needed to answer these questions. Having determined the changes I hoped to make in the world by discovering my purpose, I turned my attention towards self awareness.
As a football coach, I learned that you should take players and put them in positions that will allow them to succeed. Players who are three hundred pounds most likely won’t be used at running back or defensive back. Those positions require speed and agility, not the strong suit for a three hundred pound person. However, he might be an excellent lineman. Why? Because it’s his natural point of aim, his strength.
Determined to better understand myself I made a really important decision. Whatever I discover about myself, I will accept it, and I will work on that set of skills and talents until I am exceptional. In other words, I will go all in on my strengths and not give my weaknesses the time of day. Those weaknesses can be delegated to others who are strong in those particular areas.
Self awareness starts with honesty. Being honest with yourself, getting honest opinions from those around you who will be courageous enough to tell you the truth, because sometimes those with an outside view can be more objective.
Purpose driven business starts with knowing the person looking back at you in the mirror.